Dulux Trade Durable Flat Matt paint

Delux have launched new Dulux trade durable flat matt paint range allowing decorating professionals to offer their customers a highly durable flat matt finish with over 14,000 shades to choose from.

Designed to provide greater resilience and opacity, Dulux’s new durable flat matt paint is replacing the company’s current flat matt product and is guaranteed to cover up to 17m2 per litre and meets class 1 of the durability in performance test.

The water based formula is to be used on interior walls and ceilings and will be rolled across stores throughout 2012.

Trade paint is the natural choice of professional decorators, not just because of the lower cost, but because it is widely considered to be better quality paint, requiring less coats to achieve a high quality finish. Many commercial decorators believe that retail paint is not the same quality. As is often the way, customers sometimes want to provide their own paint having chosen the colour, and just want a professional to use it for them.

This can present problems for the decorator who prefers to use a specific make of paint because they know the quality of the product as well as the results it will give them. A weaker, thinner paint will need more coats, and therefore take longer to apply, costing the decorator time and money.

We asked a local Bedford painter and decorator, Stewart Masters of for his advice and he said “When we are given paint to use by a client, it normally takes us up yo 50% longer to finish the job because household paints are inferior to the commercial paint products available to the trade.”

It seems the moral of the story is to listen to your contractor and let them source the materials for you. Their experience will save you money and give you a better end result.